Leapfin Appoints Uri Kogan as its First Vice President of Marketing
Today Leapfin, the pioneering Finance Data Platform, announced that software veteran Uri Kogan has joined its executive team as Vice President of Marketing. Kogan will be responsible for building and executing Leapfin’s go to market strategy and educating the market on the importance of a finance data platform, especially for digital native businesses with large transaction volumes and finance system sprawl.
"As a seasoned marketer with a deep experience translating technology platforms for finance buyers and scaling revenue, Uri is a natural fit for Leapfin," said Raymond Lau, founder and CEO of Leapfin. "His track record of building high-performing marketing teams and creating categories will be instrumental in helping Leapfin expand its customer base. Uri’s passion for customers will also be beneficial for our customers as we work with them to define the future of data driven finance. We are thrilled to welcome Uri to the team."
Kogan joins Leapfin with more than a decade of experience in building marketing teams and translating complex technology for business buyers. He has led marketing teams at seed through series C companies, including OnPlan, AppZen, and Nuxeo. “I have seen the struggle that finance teams face in trying to make real-time business decisions with large transactional data sets and rigid systems invented before the internet and designed for infrequent public financial reporting. In prior roles, I helped give Finance more flexible planning tools and AI automation. I came to Leapfin to solve the core underlying issue: giving finance a sophisticated data backbone like the ones digital product and marketing teams already take for granted. I couldn’t be more thrilled to support Ray and Erik’s vision for data-driven finance and build on their incredible success and loyal customer base.”
Kogan graduated magna cum laude with degrees in economics and opera performance from Northwestern University, holds an MBA from Kellogg, and lives with his family in the San Francisco Bay Area.
Leapfin turns production data into finance data in real time for the world’s leading digital brands.
The Leapfin Finance Data Platform unifies billing, ordering, payment, CRM and other production data with intelligent accounting automation to create a GAAP-compliant, immutable Leapfin Financial Record for every transaction.
The Leapfin Finance Data Platform provides reliable and fast financial reporting to controllers, transaction-level detail for analysis to finance and visibility to real-time revenue to decision makers.
Canva, Reddit, SeatGeek, Medium, Vimeo and many other fast-growing, high-volume digital brands trust Leapfin to be their finance data system of record.